The Role of Staging in Selling Homes
When potential buyers browse listings online, well-presented interiors can make all the difference. Staging helps showcase a property at its best, highlighting space and lifestyle.
Traditional Staging: Tangible but Costly
Hiring a professional stager means renting furniture, accessories and artwork, and physically setting up each room. This creates a realistic, tangible experience during showings, but it requires time and money. Costs can range from a few hundred dollars for small condos to several thousand for larger homes, plus monthly rental fees.
Virtual Staging: Affordable and Flexible
Virtual staging uses digital tools to insert furniture and decor into photos of empty or dated rooms. It allows you to show multiple styles without moving anything and can be completed quickly with no rental costs. Buyers get a vision of the potential, and you can offer different looks for different audiences.
Cost Comparison
- Traditional Staging: Furniture rental, labor and monthly fees can add up quickly.
- Virtual Staging: Pay only for the edited images, with no ongoing costs.
Which Option Is Right for You?
Traditional staging is ideal when you want buyers to experience the space in person, but virtual staging shines online and is perfect for vacant properties or when budgets are tight. Many sellers choose a mix: staging key rooms physically and using virtual staging for secondary spaces.
SF Photography offers professional virtual staging as part of our real estate photography services. We help properties across Milton, Oakville, Burlington, Brampton, Hamilton, Mississauga and Toronto stand out online. Contact us today to discuss staging strategies and get the best return on your marketing investment.